Tuesday, March 13, 2012

Old Fashioned Customer Service in a Word: COOL!

We're in Georgia this week, enjoying, thanks to technology, the ability to work from just about anywhere along with spending quality time with family.

I ran an errand this morning, to get a fire fixed on our kid's minivan. The tire met a nail along the road, and while the leak was a slow one it needed to be fixed.

I took the car to Discount Tire in Buford, Ga. (A norther 'burb of Atlanta) They quickly got the vehicle into a service bay, there was bottled water and fresh coffee while we waited and the repair was done quickly. They also took time to check all the tires, lug nuts and other tire stuff.

They pulled the van around front and we were ready to go. No Charge! Getting a nail in a tire wasn't their fault but they fixed it free. They're betting that good care and customer service will lead us back to that store when it comes time for future business. They're not alone. Back home in Colorado we frequent Grease Monkey in Highlands Ranch, have done so for years because they just treat us so nicely.

The whole thing is Business 101. Treat everyone like a valued customer and they'll likely become just that, valued customers. Even better, we're likely to recommend these businesses to our friends and neighbors. Which in this blog, I'm doing!

Sadly, I don't think they teach this at the fancy business schools. Thankfully they do at companies like Discount Tire and Grease Monkey.

Brian Olson
Owner/Consultant
Conversation Starters Public Relations

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