Excess excess.

LeBron James announces tonight where he'll play next year. Unlike Kevin Durant who announced his new deal with Oklahoma City via Twitter, James announces his decision in a live prime-prime time one hour special on ESPN.

Great Expectations Redux.

To his credit, all the advertising revenue from tonight's "event" goes to Boys & Girls Clubs of America. As I understand it, the announcement will be made at a Boys & Girls Club in Greenwich, CT. I begin shooting a marketing video for Boys & Girls Clubs of Metro Denver today. As BGCMD says, it's a positive place for kids. Here's to all the money raised tonight making a positive difference for great kids. That's a good thing.

But is a one-hour special to say "I'm going to play for (insert city here) and for (insert amount here) dollars" a bit excessive? It's all a matter of perception. If you're a fanatic NBA fan, not a bit. If you're not, yes it is. Remember what I've posted about "Perception is Reality" here earlier.

Then this paper chase tidbit from USA TODAY. It impacts small businesses like Conversation Starters and non-profit organizations including the ones I love to support including Boys & Girls Clubs and the Jefferson County Action Center.

Effective next year, we all have to file a 1099 with the IRS anytime we buy anything from a vendor in excess of $600. Nothing like making things easier for all of us struggling to get something off the ground or helping kids and the hungry.

What's really weird about this, is the new rules are part of the new Health Care Legislation! I guess that's why the bill called for the hiring of thousands of new IRS agents.

As Gomer Pyle would say..."Soo-prise...Soo-prise!"

A bit excessive I'd say. Actually I just did.

Excess excess. It gets in the way of success in so many ways.

Brian Olson
Conversation Starters LLC
"We get the conversation started about you"